Case Studies

Current

• Assist technology company announcing major effort with UK partner
• Crisis presentation to two CEO groups in Florida
• Assist university medical center dealing with research controversy
• Assist medical center considering being acquired by larger institution
• Assist university dealing with student death issue
• Crisis coach senior state government official
• Crisis coach banking executives in NC
• Crisis presentation to PRSA chapter
• Crisis coach banking executives in Florida
• Crisis presentation to three CEO groups in Florida
• Media Coach Marketing/PR team for medical center
• Helped prep CEO to be guest host on CNBC Squawk Box
• Assisted controversial global company with minor attack in Oregon

2012

• Assist small manufacturer facing impending FAA penalty
• Assist association with controversial national safety issue
• Crisis presentation to PR professionals
• Crisis presentation to furniture industry CEO’s
• Assist non-profit senior executive being attacked on the Internet
• Assist college with potential expulsion of controversial vendor
• Crisis presentation to two CEO groups in FL
• Crisis coach hospital PR staff
• Crisis presentation to public school educators
• Assist global company with dicey competition challenge
• Crisis coach senior execs of grocery/shipping company
• Assist large-scale developers with public challenge
• Assist college with ex-faculty sex charges
• Crisis presentation to middle level managers of furniture companies
• Assist bank facing regulatory action
• Assist arts school with internal issues
• Crisis presentation to spouses of college presidents
• Crisis presentation to community college presidents
• Assist private college dealing with serious criminal case
• Crisis presentation to future community college presidents
• Assist plastic surgeon wrongly attacked online by patient
• Assist university attacked in national publication
• Assist community bank in MD facing embarrassing employee incident
• Assist Texas researcher targeted by investigative reporter
• Crisis coach senior staff of Illinois community college
• Assist doctor facing punitive action
• Crisis coach senior execs for national furniture firm
• Prep pharma R&D personnel to deal with issue
• Prep hospital president for important presentation
• Crisis coach plant managers for national furniture firm
• Assist political candidate dealing with campaign difficulties
• Crisis presentation for NPR station presidents
• Assist hospital to prepare for controversial ruling against it
• Assist non-profit with arrest of senior employee

2011

• Prep pharma senior personnel to explain new corporate policy
• Crisis coach execs of restaurant franchise
• Prep CEO for presentation to entire workforce
• Assist church with potential crisis
• Assist controversial company with national publicity
• Crisis prep new president
• Crisis presentation for state chamber of commerce
• Crisis coach community college execs
• Assist medical center to prep for controversial story
• Crisis coach regional bank execs
• Assist church with potentially embarrassing case
• Crisis coach hospital execs
• Crisis coach regional bank execs
• Crisis coach grocery chain execs
• Assist controversial products company managing nationwide positive media
• Media coach pharma reps on new drug
• Crisis coach organ transplant personnel
• Media coach pharma officials on new policy on past controversies
• Help large construction company prep for potentially controversial audit
• Crisis coach chemical company execs
• Assist state university with potentially controversial policy change
• Help college president deal with myriad crises
• Help hospital with controversial ICU case
• Crisis coach public education leaders
• Give crisis presentation to litigation lawyers
• Media coach pharma exec on new research
• Strategize with industrial plant facing community opposition
• Strategize with college fraternity over potentially troublesome issue
• Help well-known non-profit deal with controversial employee behavior
• Crisis coach senior execs for large hospital system
• Help large hospital deal with controversial employee
• Crisis coach regional bank execs in Southern Florida
• Crisis coach comms personnel for large hospital
• Give crisis presentation to upcoming college presidents
• Help pharma company personnel prep for plant closings
• Give crisis presentation to MBA executive students

2010

• Crisis coach regional bank execs in Southern Florida
• Strategize with community development leaders on dealing with public fight
• Strategize with association about office relocation to minimize blowback
• Crisis management for bank attacked by computer hackers
• Assist medical center with departure of troublesome/influential doctor
• Strategize with major accounting firm on office consolidation
• Strategize with college over potential bad press from legal case
• Strategize with childcare institution over potential controversies
• Crisis management for franchisee in public fight with corporation
• Crisis presentation to 250 senior federal officials
• Crisis mgt presentation to bankers association
• Help state franchisee in legal fight with national company
• Assist hospital in public controversy over indigent care
• Assist large church-based non-profit plan for controversial closing
• Debrief large medical center comms staff on handling of pay disclosure controversy
• Strategize with controversial leader on public facility management
• Assist rural hospital in dispute with competing hospital
• Crisis presentation to statewide organization dealing with multiple crises
• Coach nutritition spokesperson for regional grocery chain
• Assist Florida college support firm with hacking crisis
• Help bank prepare for coming under FDIC consent order
• Hold crisis class for Young Presidents Organization group
• Help large church prepare for possible embarrasing disclosure
• Crisis coach hospital management
• Crisis coach boutique pharma company executives
• Coach pharma rep on new drug
• Crisis coach chemical company leaders

2009

• Crisis mgt presentation to bankers association
• Prep university entity to respond to fatal incident
• Assist hospital prep for possible insurer fee fight
• Coach senior spokesperson for privately-held conglomerate
• Prep public defense of industry exec sued by another entity
• Coach crisis teams for assisted living/nursing home corporation
• Prep prominent developer for possible bankruptcy announcement
• Crisis coach senior reps of national telecommunication firm
• Crisis leadership presentation to executive MBA class
• Crisis Management speech to senior execs of community colleges
• Aid hospital with severe Swine Flu threat to patients
• Assist credit union to prepare for potential bad news
• Coach Assist prominent company with financial difficulty
• Crisis coach core comms team for major medical center
• Help school with inappropriate teacher contact with student
• Assist chemical company with drill involving terrorists and chem leak
• Speak to banking convention about crisis management
• Assist nursing home with molestation allegation
• Assist medical center with crisis planning
• Coach physicians, researchers, and company reps for research announcement
• Coach physicians to explain high-value research
• Help credit union association assist members with bad economic news
• Assist hospital dealing with troublesome public legal case
• Prep law firm for dealing with potential bad press
• Coach rising executive on crisis management principles
• Assist credit union with potential bad press
• Strategize with association on dealing with controversial conference location
• Prep pharmaceutical co. physician for media at upcoming conference
• Prep hospital to talk about possible merger
• Assist university entity deal with controversial killing of student
• Coach rising executive on better communications
• Strategize with former CEO about negative press in NYTimes
• Teach school leaders crisis principles
• Assist senior exec with communications to employees
• Assist university president dealing with bad press in Florida

2008

• Co-present crisis principles to law firm clients
• Coach large and small pharmaceutical companies prep to talk about joint drug
• Assist non-profit with statewide layoffs
• Assist local company with negative TV attention
• USAF JAG Corps attorney presentation
• Children’s center controversy preps
• Potentially controversial company preps for potential adverse publicity
• Giant construction company preps key supervisors for crisis response
• Bank prepares to communicate slightly negative quarterly results
• Small company deals with negative publicity about staff cuts
• New condominium building fungus crisis
• Bank prepares for catastrophic quarterly results
• Chemical company preps for crises
• Potential controversial supplier preps for worst-case situation
• Arizona community college preps for potential internal/external troubles
• Private school preps for important announcement
• Company preps for potential lead in product issue
• Luxury historic inn preps for potential crises
• Pharmaceutical company preps for FDA product approval/disapproval
• Bank internet security breach
• Potential manufacturer environmental dispute
• Hospital vs. Insurance Company Rate Negotiation
• Hospital death issue
• Product Manufacturer deals with China lead issue
• West coast colleges prep for crisis response

2007

• Chemical company fire
• University preps for possible future bad news
• Senior exec prep for Italy speech
• TV Cable company dispute
• University threatened by student/faculty disputes
• Canadian company client security questioned
• Hospital vs clinic dispute
• Food company employee goes to court
• Restaurant chain tainted by e-coli outbreak
• TV cable company technical snafu
• CFO presentation troubles to be corrected
• Large regional accounting firm linked unfairly to corrupt official
• Pharmaceutical company rolling out public health campaign
• Huge real estate holder to sell holdings in single city
• National company deals with embezzlement
• Manufacturer sues well-known company
• University faces publicized lawsuit
• Global company shuts plants and lays off 1000′s
• National company faces indictment of high official
• College deals with violence attracting international attention
• National company counterattacks union activity
• Hospital dispute with health insurance company
• College encounters challenging publicity over faculty member
• Physician copes with suspended medical license
• Global company prepares to explain new research on major product

2006

• National company faces indictment of high official
• Global company has product problem
• College faces race discrimination charge
• Federal veterans get crisis presentation
• Assisted living center faces resident “uprising”
• Chemical company rep crisis training
• Bank CEO coaching for presentations
• USDA reps get crisis presentation
• Bank replaces CEO amidst financial difficulties
• Firm faces price gouging allegations
• Crisis drill at very high-profile non-profit
• Execs of large accounting firm get crisis presentation
• Prep executive for presentation
• Non-profit with embezzlement
• Company with FDA investigation
• Company with layoff
• Pharmaceutical sales reps needing product training
• Company preparing for buyout by giant corporation
• Pharmaceutical physician going on radio show
• Upcoming community college presidens crisis training
• Bank closes the only branch in a small town
• Federal CFO’s get crisis presentation
• Rape at assisted living facility in Florida
• Cable company public conflict with tv station
• Layoff of 200+ employees in NY state
• Young presidents’ group gets crisis presentation
• Food contamination case
• Embezzlement at company
• Plant closing and laying off 200+ employees
• Possible medical error at Texas hospital

2005

• Company threatened by stockholder
• Nonprofit conducts crisis drill involving explosion and hazardous waste and injuries to children and staff
• Plant closing in NJ
• College facing potential blackmail matter
• Company crisis drill involving mock tornado and related chemical spill
• Plant closing in GA
• Company faces lawsuit with reputation threatening implications
• Hospital on medical care controversy in MD
• NGO deals with defamatory talk radio comments
• NGO dismisses president and related issues
• Pharmaceutical company preps for HIV community contact
• Mental health organization faces troublesome public issue
• Company with labor confrontation
• Nursing home has potentially explosive case with client relative
• Company preps for potential lawsuit on controversial public project
• Medical center has controversial insurance negotiation
• Company faces immigration issues getting nasty press coverage
• Physician spokespersson prepares for possible crisis interviews
• Company files for bankruptcy
• County government minimizing controversy of new survey
• Company with internal communications issues on bankruptcy
• Company faces sensitive issue involving huge client
• Company contemplating threat of violence
• Company layoffs 200+ persons
• International company resolving local environmental issue

2004

• Famous former NFL quarterback to speak about national product
• Company recovering from botched internal reorganizaion
• Pharmaceutical official set to meet national media
• Education institution faces controversial audit
• Historic NFL running back to speak about national product
• CEO to speak on quarterly report presentations to analysts
• Prepare lawyer to explain controversial new product in NY
• Prepare reknowned former NFL quarterback to speak about new furniture line
• Company obtains plant expansion incentives from gov’t
• Company closes popular restaurant after fire
• Federal raid on company offices
• Product tampering case
• National company with potential boycott
• University with controversy over guest speaker
• Accidental death at plant
• University creating speakers’ bureau
• Community college with classroom controversy
• Police chief in Today show story
• Pharmaceutical researchers at national conference
• Company facing possible federal indictment

2003

• Crisis drill for chemical company
• Telephone media training of docs nationwide for drug rollout
• Public policy violation controversy
• Controversial employee dismissal
• Chemical environmental impact concerns
• Smuggling of illegal aliens
• Replacement of company president
• Preparation for potential union protest
• Layoff by manufacturer
• Molestation case at hospital
• Statewide layoffs by nonprofit
• Quadruple killing partly involving school system
• Nurse drug theft at hospital
• Oil company mishandles employee firing

2002

• Hospital physician license suspended
• NY celebrities prepare to explain new FDA-approved use of drug
• Company explains relocation to another state
• Company informs internal audiences of coming merger
• Company prepares to announce plant closing
• Researchers prepare to meet press at International AIDS conference
• Company board ousts 3 top executives including CEO
• News coverage of “child abuser” employee
• News coverage of possible student-abuse by teacher
• Potential product contamination case
• Potential racism charge against national firm
• Pharmaceutical HIV research presentation

2001

2000

• National withdrawal of controversial drug
• Closing of plant in one state and layoff of hundreds in another
• Embezzlement of public agency
• Electrocution of employee of national company
• Sex between school coach and under age student
• College grade-changing flap
• Bank embezzlement by director
• Maryland hospital facing physician complaints about poor medical operations
• School system publicly attacked by white supremacist group
• Landfill operation attempting to reverse 10 years of bad reputation
• Private school faces coach sex charges
• National company preparing culture experts to deal with reporters nationwide in a marketing campaign
• NC surgeon appears on 20/20 concerning controversial surgical technique
• CEO conducting IPO road show in conjunction with taking company public
• Communications company in public dispute over fees

1999

• Chemical-related company facing potential press questions
• City Symphony flap over firing of long-time employees
• University controversy over freedom of press and religion on campus
• Children’s home deals with aftermath of child’s death in its custody
• NC-based international company’s Y2K team prepares to meet the public and press
• Chicago-based firm resolves groundwater contamination problem in NC
• Chicago-based firm prepares to meet new EPA requirements for 22 plants
• National consumer company deals with unfavorable news about cockroaches at one of its stores
• Major medical clinic prepares public comments concerning inflammatory lawsuit

1998

• Winston-Salem’s first joint biotechnology venture begins involving Wake Forest and NC State Universities and RTP venture capitalists
• Community
• College faces crisis over a course teaching that “slaves were happy during the civil war”
• School system manages crisis concerning improper relations between coaches and students
• Company fends off attack by Environmental Defense Fund
• Company deals with disastrous fire that wipes out buildings in downtown Winston-Salem
• Company heads off poor relations with two national clients over secret research with third client
• Orlando-based community college faces arrests of faculty for charges of padding enrollment
• NC-based firm announces plant closings in SC and NM
• NC-based construction firm sues major hospital owner
• NC-based firm manages problems with illegal aliens
• NC-based HMO prepares to answer potential Department of Insurance Audit deficiencies
• NC-based international company prepares for large-scale environmental problem (which fortunately turned out to be unfounded at the last minute)
• Florida hospital manages media coverage of excessively slow emergency room and the arrest of the hospital president for speeding/resisting arrest

1997

• For 18 months NC polyurethane foam manufacturer deals with severe federal and state regulatory challenge. (Hunton & Williams and I collaborated)
• Large southeastern accounting firm manages embezzlement of non-profit agency

1996

• Media trained all regional presidents for large NC-based bank

1995

• NC university faces allegations and lawsuit alleging that two professors molested a student